Nucleus At Advertising Week: What We Hosted, What We Attended

October 3, 2017
news

(Photo Credit: REX/Shutterstock)

Thursday night officially marked the end of another year’s successful Advertising Week. And Nucleus was on the scene all week from speaking on a panel discussion to hosting the closing wrap party.

 


View From The Top

Monday Panel Discussion

The modern definition of leadership continues to evolve in today’s industry landscape. Now, the best leaders are those who look at the big picture, those who balance monetization with vision and purpose, and those who work to win over the heads, hearts and minds of their workforce. The most beloved companies inspire employees to come aboard to be a part of something greater than the bottom line, and this sustainable leadership style pays a myriad of dividends.

Nucleus Marketing President and CEO Seth Rogin dove into his leadership style offering insights into what he’s found to be successful. In robust conversation, he was joined by:

–  Betty Liu, Anchor & Founder, Radiate, Inc.
–  Scott Howe, President & CEO, Acxiom
–  Chris Macdonald, President, McCann North America
–  Peter Schube, COO, Illumination Entertainment

Watch the full session from Advertising Week New York http://newyork.advertisingweek.com/replay/-ceo-roundtable-2017-09-25-1115.

 


14th Annual Stars Of Madison Avenue

Tuesday Awards Ceremony & Luncheon

This opening luncheon to Advertising Week set the stage as the industry honored a select group of brands chosen by The AD Club’s International ANDY Awards Jury for their dedication to making an impact on marketing, commerce, culture and social responsibility through brave and creative work. This year’s honorees included P&G, Burger King, Kenzo, Klarna, SKII and Saltwater Brewery. It was sponsored by Nucleus along with Campaign US, Microsoft and Wieden+Kennedy.

 


4A’s 100th Anniversary Gala

Wednesday Industry Celebration

In honor of its 100th Anniversary, the 4A’s celebrated the people, agencies and ideas that drive the advertising business. In partnership with Advertising Week, the 4A’s 100th Anniversary Gala featured Trevor Noah, the host of Comedy Central’s The Daily Show, and celebrated the industry at large, including 100 People Who Make Advertising Great. Proceeds from the event benefited the 4A’s Foundation, which supports diversity and education initiatives that fuel our industry’s talent pipeline. The event was sponsored by Nucleus Marketing.

 


It’s A Wrap

Thursday Official Closing Party

Nucleus was pumped to be hosting this year’s Advertising Week’s Official Wrap Party, featuring the extraordinary talents of rapper 2 Chainz backed by DJ E.Sudd in one of New York’s premier event spaces, Terminal 5. This was our second year in a row as the Wrap Party’s lead sponsor and, following on from last year’s success, we’re doubled down — a larger stage in larger venue, more guests. The party was a blast and 2 Chainz delivered. Nucleus was excited to show our industry that not only do we know real – real people, real results – we also know how to throw one heck of a party.

 


More On Who We Are

About Advertising Week

Advertising Week is the premier event for marketing, brand, advertising and technology professionals. Now in five different major cities across the globe – New York, London, Tokyo, Mexico City and Sydney – each edition of Advertising Week presents endless opportunities to learn, network and liaise with the industry’s best.

About Nucleus

Let’s be real. If you think search and social are the only ways to speak directly to hundreds of millions of American consumers, we’ve got news for you. Nucleus is the new national platform, reaching 154MM uniques and delivering more than 150MM video ad impressions each month, all in the brand-safe news environments you can trust. Real people. Real results.

 

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