what we do

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UNIFY INVENTORY

It’s all about scale. Through the aggregation of premium inventory (145+MM uniques) from the leading news media brands, we offer breadth and depth for every advertising strategy.

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OFFER BRAND-SAFE ENVIRONMENTS

But scale alone isn’t enough. Don’t settle for just eyeballs; the right environment is everything. Nucleus news media brands are more than just news. They inform real-life choices.

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PUT DATA TO WORK

In this data-driven world, how do you really make data work for you? We ingest first-party data from all of our news media brands to match you with the precise consumer you are looking to reach.

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BUILD INTEGRATED SOLUTIONS

Not every brand objective is created equal; and neither are our solutions. We are your partner in creating meaningful, multi-faceted programs leveraging our scale, brand-safe environments, data and optimization.

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CREATE BRANDED STORIES

Proximity matters. Our expert storytellers have their finger on the pulse of their hometown. They tell your story in a way that makes each individual, no matter where they live, feel like the story was crafted specifically for them - changing minds and influencing decisions.

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MEASURE & OPTIMIZE

Performance is what we are focused on. We are real people, utilizing cutting-edge tools to manage, optimize and measure your campaign in real time to maximize results.

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Streamline the process

We do all the work. We have dedicated teams to take your campaign through the entire process. From concept to execution, we sweat the small stuff so you don’t have to.